OBM RETAINER:
THE SHIFT
Designed to transform your business operations so you can scale with streamlined systems whilst reclaiming your time to serve more clients, create content, sell, or even take Friday off for a spa day. This is all about you stepping into visionary leadership, the woman who is creating a movement for women.
If you're saying, "I want to scale my business without feeling like I'm managing every single detail," this is for you.
is your chance to delegate to an online business manager confidently, scale effortlessly, and build your movement.
Online Business Manager Retainer for Scaling Coaches
At this point, it's not your mindset, messaging, or marketing… you've done the work, and you're so clear on who you serve and how you serve them. You're messaging, your clients, your mission.
Now you need systems.
One thing I've learnt from my own business and being in the backend of multi-six-figure businesses is that you CANNOT scale sustainably without systems and processes.
Let's say, for example, you had a fricking incredible launch, and you had 30 new clients drop into your business tomorrow!!!!!
This is HELL YEAH moment followed by an OH F*CK moment.
It would be chaos processing them, getting them into your mastermind, sending contracts, and sending payment links.
I know that to scale sustainably, you need to SHIFT from chaos to systems, from manual to automated, and from founder-dependent to team-powered, because this is what will truly give you the time freedom and business growth without you being the one building landing pages at 10 pm.
Let's talk about what really moves the needle when you have an online business manager…
Here's the truth about scaling past £20K months...
You've already proven you can build a successful coaching business.
You've got the clients, the revenue, and the reputation.
You might be a former corporate leader who figured out how to make this whole online coaching thing work.
You probably made it to your 20K months, maybe even 30K, with stripe links and a contract (if you sent one) through DocuSign.
Then you (or your VA) gave access, manually booking calls, and saving it all in a Google document…somewhere.
I have no doubt you stepped into this world thinking "what the hell is a mastermind?" but you figured it out, and now you run one.
A f*cking transformational one.
And scaling beyond £20K or even £30K months feels extremely f*cking possible!
BUT also like you're being dragged down by the operational inefficiency of your business and being the only one thinking big picture!
Your online business manager and strategic partner who takes your vision & translates it into a game plan. While spotting what we can automate, delegate & eliminate so you can lead a movement.
But here’s what’s actually stopping you from hitting those big months…
You're the bottleneck in your own business, and I say that with love.
I know you're thinking:
"No one else can do it as well as me"
"It's quicker if I just do it myself"
"But my clients like it when they get to speak to me"
And I get it. You've built this business with YOUR expertise and to YOUR standards.
you.
But here's what's happening behind the scenes:
You're likely spending 15+ hours per week on admin tasks that could be systemised or delegated.
You might be facing frustration with manual processes that eat into your high-value CEO time.
And you're wanting to scale to £50K+ months but you're running on systems built for £10K months.
What my clients say about my online business management
Jamie Mills | CEO at The Sleeved Dietitian
Rachel Pearson | CEO at Rachel Pearson LTD
You were probably in corporate with a team underneath you, and now you're back to doing it all yourself and a VA.
But you know, there's genius at the top and that's where you belong.
This is for the type of woman who gets sh*t done.
Yes, this extra time is lovely for spa days and coffee dates on a Tuesday, but if you're anything like my clients, you see this as an opportunity.
And although I give you your time back, you're not about to slow down - you're about to move the needle.
This is where you find your space to step into that freedom. This is where ideas flow and movements are created. This is where the needle moves faster than it's ever moved before.
You're the go-getter, and when I give you your time back, you're reinvesting it. You're scaling your impact. You're building something bigger.
The SHIFT Framework
S - Systems that support your vision
We'll build robust, scalable systems that actually work for your business model and growth goals
H - High-level strategic operations
Strategic thinking applied to every process, ensuring efficiency serves your bigger picture
I - Invisible backend processes
Seamless operations that run without your constant input or oversight
F - Freedom to lead your movement
Time and mental space liberated so you can focus on what only you can do
T - Time to lead, not manage
Shift from being stuck in the weeds to operating as the true CEO of your business
This isn't just operational support.
This is the strategic framework that transforms how your entire business operates.
How
THE SHIFT
YOUR SHIFT JOURNEY:
90-minute kick off SHIFT Session - We map out your vision, current bottlenecks, and growth goals
Complete Business Audit - I'll assess every system, process, and team dynamic
90-Day Roadmap - Clear milestones and action plan to get us started
Bi-weekly Strategy Calls (1 hour each) - Progress reviews, obstacle solving, course corrections
Quarterly Performance Reviews - Assessment of what's working and what needs adjusting
Direct Telegram Access - Mon-Thurs strategic decisions handled in real-time
Hands-On Implementation - I don't just plan it, we manage it, we build it, test it, and optimise it
Up to 30 hours per month, you get me and my team to build your business with you.
works
WHAT YOU ACTUALLY GET:
This is where I step into your business as your right-hand and with wingwoman energy.
A second brain in your business who can execute your vision without constant direction
Access to my template library - systems, workflows and processes.
Workflow optimisation and automation setup that actually works (and gets tested before you use it)
Expert guidance on software and tech implementation - no more "figure it out yourself" moments
Time to focus on growth and high-impact activities while I handle the operations
Someone who thinks ahead with you, you no longer have to chase, manage, or stress about the details.
The Investment:
£2,000 per month (+VAT for UK clients)
The Commitment: 3 months minimum then the option to resign
This is perfect for you if:
You're a female coach making £20K+ months and are ready for more
You're a high-achiever who's built a successful coaching business
You have "get sh*t done" energy
You're creating something BIG
You're frustrated by the gap between your goals and current execution speed
You're not ready to invest in premium support
You want to control every detail of every process
You're looking for quick fixes rather than sustainable transformation
You expect immediate results and aren't willing to commit to the partnership
This is NOT right for you if:
Don't just take my word for the transformation this can create...
Mel MacIntyre | Founder and Director at Mel MacIntyre Coaching
Nic Haysey | Interior Designer & Creative Director at Haysey Designs
The result?
You step into the CEO role you've been working towards, whilst your business runs like the well-oiled machine it deserves to be.
Book a call and complete the application to start a confidential conversation about whether this transformation is right for you.
Your next step:
Frequently Asked Questions
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That’s brilliant, it means you're already thinking about delegation. I work seamlessly alongside your existing team. In fact, having a VA makes THE SHIFT even more powerful because I can train them on the systems we build, create clear processes for them to follow, and manage their workload so you’re not the one constantly directing them.
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I specialise in working with coaches, course creators, and service-based business owners who are scaling to six and seven figures. I’ve worked with business coaches, life coaches, career coaches, health coaches, masterminds, group programmes, membership models, and hybrid service offerings.
The common thread isn’t the niche - it’s the business model: high-ticket offers, recurring revenue, and founders who are ready to scale without burning out.
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Building sustainable systems and transforming your business operations takes time. Three months allows us to start implementing, testing, and optimising your systems properly, ensuring lasting results rather than quick fixes. We will not fix everything in three months. This is the starting point for our collaboration, most clients work with me for 12 months or more.
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Absolutely. My role is to implement systems that make your life easier, not more complicated.
I focus on user-friendly solutions and provide clear documentation for anything you need to interact with.
Plus, as your OBM, I handle most of the technical aspects, allowing you to focus on what you do best - serving your clients and growing your business.
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I believe in building on what works rather than starting from scratch unnecessarily.
We'll assess your current systems to understand what's truly serving you and what’s not. From there, we'll optimise what’s working well, improve or replace what’s causing friction, and fill in any gaps where needed.
Think of it as upgrading your business infrastructure while you're still running.
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As your OBM, I'm actively working in your business throughout the month, not just during our calls.
You'll have regular access to me through our communication platform, and I’m proactively managing your backend operations, implementing improvements, and handling day-to-day tasks.
This isn’t a “check-in once a week” partnership; it’s having someone genuinely invested in your business success, thinking ahead for you, and actively managing your operations every day.